The Good Mineral Difference
Feels like nothing - Looks like everything
Free from all known skin irritants and pore-cloggers our foundations are truly skin-like yet they tone down all your skin woes without looking unnatural or causing any set backs.
Natural, lightweight coverage and color for even the most sensitive skin that lasts all day.
Beauty Boost Blush - Pressed Powder
Select Color
Not all 'mineral makeup' is made the same.
At The Good Mineral our range was founder-formulated specifically for super sensitive skin, ingredient-by-ingredient and tested for gorgeousness on real skin! This process combined the need for non-comedogenic & non-irritating ingredients in every product. This is rare!!!
Creating makeup so gentle that even if you have reactive skin, with conditions like acne, rosacea, psoriasis, eczema you can still get glowing comfortable coverage that does not look like a mask or like an extra layer on top of your skin.
Non-Comedogenic
Vegan & Cruelty Free
Minimal or No Preservatives
Fragrance Free
No Essential Oils
No Synthetic Dyes
Find the right shade for you.
We have 12 adaptable, blendable shades in the Loves-You-Back 3in1 Powder Foundations and 13 shades in the Soft Complexion Pressed Powder Foundations. We've matched over 70,000 faces and counting - your perfect shade is right here.
Start here!
Add both to cart
The combination that gives natural coverage is the Loves-You-Back 3in1 Powder Foundation + Iconic Flat Blending Brush. Get 20% off whenever you add both to cart
Real people Real results
Shop some of our most popular products and prepare to fall in love
Amanda Brockman @brockenvoll
Love love love your products! I hate wearing makeup. It usually feels so heavy and cakey. This is so light and airy. I could wear it 24/7!
Tarah - @hairbestie
Love my good minerals makes me feel so pretty when I wear it and this company is amazing to its customers
Sanaa Jaman @ladydork
No lie! By far the best product. I hate makeup and being caked up. This does what it needs to, hide the unwanted marks but keep the ones you want like my freckles. So subtle and light on the face! Absolutely love it!!!
@rashedacrockett
TGM is one of my favourite black-owned beauty brands. Their foundation is my current go to.
@zita_db.mua
Absolutely obsessed with all of the above products…they look and feel so GOOD on my skin
@leslieblodgett
Beautiful products. The brushes! Wow!
@olorispahouston
Color match was and is perfection. Are you a genie?! Because love how the foundation looked like on my skin. All products are amazing! #customerforlife
Coverage & Color You Can Trust
No skin irritants or pore-cloggers
We make non-comedogenic, natural, lightweight makeup that protects and gives
glowing coverage and vibrant color to even the most sensitive skin.
Plus vegan & cruelty-free tooooo!
Blush Boost - Mineral Powder
Select Color
Beauty Boost Blush - Pressed Powder
Select Color
But is it a win for my skin type?
Isn't mineral makeup powdery and drying?
Won't it look ashy on me or sit in my creases?
How will I find my shade?
FIND OUT WITH OUR QUIZ
We can talk clean makeup all day long!
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Wrong shade?
It is our goal that you truly enjoy our products - If there are any issues, like wrong shade choice, we will fix it fast and without fuss!
All you need to do is email us at:
care@thegoodmineral.com
or message us in the chat below!
The Founders
Eliminating all known skin irritants and pore cloggers from the ingredients list, The Good Mineral is founded and formulated by sisters Ego & Natasha Iwegbu. Both passionate about easy clean beauty for acne-prone sensitive skin, they've come together to bring you makeup that actually supports your skin and skincare routines, while looking fabulous! #TheGoodMineral #CleanGirlMakeup #LovesYouBack
